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Wednesday, July 02, 2008

Has anybody used this to learn English?

http://www.lingq.com/

Is it worth delving into? What exactly IS the linguist method? How much is this feature TRULY worth paying for?

mjunctionedge plans to release regional language content

Close on the heels of the announcement of mjunction in Hindi, mjunctionedge, the content & conference division of mjunction is going to offer regional language content (including Hindi). Read the article on Business Standard here.

"We have about 1100 subscribers right now for the English version. With our regional language foray, we expect to reach 5,000 subscriptions by the end of this year. Our consumers are mainly corporates and traders," Oberoi added.
Two reasons why that's interesting - it proves that there is a HUGE market for regional language content. And it AGAIN proves that you have to have a very good reason for people to come to your site. In this case (and the same for any technology project), the laser focus and a value-add application is what makes it successful. It's the same for the farmers who use e-Choupal to a) find prices for their goods and b)transact with ITC to sell their stuff. Or for the fishermen of Tamil Nadu who use it to check the weather forecast and determine the likely place for a good catch & if/when it's safe to be out there.

Again, it proves the old adage that I have learned over and over again as a technologist in the real world: A computer is simply a calculator. If you have nothing to add up, you don't need it :-)